Developing Your Personal Brand with Deanna Hinsz at DOYO Live 2022

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Meet Deanna

Deanna Hinsz is a digital marketing strategist and seasoned entrepreneur with over 10 years of brand positioning and digital marketing experience across startup, nonprofit, public, and private sectors. She understood social media’s power and was an early adopter almost immediately.

Deanna decided to leave her corporate job as a single mom in 2010 to launch an
at-home business. A year later, she quickly gained national recognition and was
awarded Top Moms in Business by StartupNation and Discover Card. a contest among companies in the United States that evaluates business structure, digital marketing, and influence.

Deanna is currently the Founder of CarbonSilk, a full-service digital marketing agency. As a national speaker, Deanna uses her background in psychology and experience in small business development to teach others how to create a successful digital marketing strategy and grow their business. Deanna’s down-to-earth humor and transparency compel others to laugh while they learn. She is passionate about people, leadership, and small business. She believes that everyone can create a life they truly love and find the freedom they desire.

Developing Your Personal Brand at DOYO Live 2022

The workshop will dive into the four key elements to creating a strong personal
brand. You will walk away with an understanding of:

  • The value of building your personal brand in 2023.
  • How to identify your target audience and how that can help you build your
    business, create more opportunities and make it easier for people to find you
    (and buy from you) in the future.
  • How to craft a unique story about yourself that helps you stand out from
    everyone else in the industry.
  • Why this is important not only for marketing purposes
    but also for networking and relationship building as

DOYO Live Marketing Conference Presented by Lift Marketing

DOYO Live is Mahoning Valley’s #1 marketing event. This is an opportunity to connect with the surrounding area’s business community and learn from some of the region’s top marketing and business professionals.

Ticket will include access to all presentations & panel discussions, lunch, swag bag and unlimited networking.

 

Click here to purchase your ticket today!

 

What is DOYO Live?

  • DOYO Live is a fun, upbeat, day-long marketing event featuring top speakers presenting their expertise on the how-tos of marketing, creative design, and sales.
  • A local event that has unlimited networking opportunities.
  • Our event is dedicated to the ongoing professional development of marketing, sales, business professionals, and creatives.

Who Should Attend DOYO Live?

  • Marketing and business professionals (no matter what industry).
  • Sales professionals
  • Creatives
  • Entrepreneurs
  • Professional Services
  • Individuals and businesses looking to connect with other business professionals.

Why Attend DOYO Live?

Investing in you because you aspire to be a lifelong learner, are passionate about gaining insights, and connect with other business professionals.

  • Strategy – Learn a tactic or strategy that you can implement into your business.
  • Networking – Make meaningful connections with other business professionals.
  • Inspiration – Walk away feeling energized.

DOYO LIVE 2022 – SPEAKER LINEUP

  • Dennis Schiraldi – DOYO Live
  • Devyn Bellamy – Inbound Marketing Specialist
  • Deanna Hinsz – Personal Branding
  • Jillian Smith – PR & Content Marketing
  • Marco Marchionda AKA Chef Marco – TikTok Influencer
  • iSYNERGY/Lift Marketing Team – Concept to Creation
  • Lisa Resnick – Dandelion Discussion – Live Streaming
  • Charles Colvin – Digital Marketing & Brand Awareness
  • The MLO Bros – Live Streaming
  • Jim Standohar and The SERVPRO Marketing Team
  • Jaietta Jackson – Diversity Communication
  • DJ Yokley – YSN Live

MORE SPEAKERS WILL BE ADDED!

Please note speakers and schedule are subject to change.

 

CLICK THE LINK BELOW TO…

PURCHASE YOUR TICKETS TO DOYO LIVE 2022 TODAY!!!

We would love to see you at DOYO Live in 2022!!!

Visit doyolive.com today to learn more!

ABOUT DOYO Live:

This event is dedicated to educating marketing, design, business, and sales professionals on marketing. Our mission is to grow this into a sustainable event that will be an educational resource and hub of information for professionals.

For all questions about attending, speaking, sponsorship, media, and day of event information contact Dennis Schiraldi – (330) 259 – 6181 or email [email protected].

Jump On the QR Craze Today – How to Effectively Leverage QR Codes In Your Marketing Strategy

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How to Effectively Leverage QR Codes In Your Marketing Strategy

Free Webinar + Live Q&A | March 24, 2022 | 11 AM – 11:45 AM EST

 

SCAN QR CODE WITH YOUR PHONE CAMERA TO REGISTER TODAY!

 

QR codes are having a marketing moment, as businesses try to figure out how to effectively implement them into their marketing strategy.

Arguably the most popular TV commercial during this year’s Super Bowl had nothing more than a QR code.

Are you currently trying to figure out a way to either improve or implement QR codes into your marketing strategy?

If so, this is the webinar for you…

  • QR code strategy
  • Ideas of where what, when, and how to leverage QR codes in programs, postcards, and more.
  • What type of content and/or where are you going to push people when scanning a QR code.
  • QR codes in traditional advertising on TV, print, and outdoor signage (including yard signs).
  • Getting the QR code, what platform is the right one for you!
  • Trade show or event usage.
  • Real-world examples of QR codes being used in marketing.

 

DOYO Live founder Dennis Schiraldi will be the featured presenter, he will share with you how his organization has been effectively leveraging QR codes for DOYO Live and with various marketing clients. This webinar is presented by DOYO Live, Lift Marketing and Hello.Website.

 



The DOYO Live Marketing Show Presented by Lift Marketing

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The DOYO Live Marketing Show Presented by Lift Marketing

Season 6 | Episode 1

We got a chance to sit down with Steve Cross, Creative Director of iSynergy to talk about his new brand that will have an emphasis on providing marketing agency services to local clients in the Youngstown-Northeast Ohio Region.

Lift Marketing is that new venture. iSynergy has over 200+ clients around the world. Steve’s assigned Becky Bertuzzi and Dan Reash to head up Lift Marketing’s creative team and account strategy. In this episode, you will get a great deal of value from t

  • How to launch a brand when you’ve already established your brand in the marketplace.
  • Controlling the message and thinking brand forward first approach to PR.
  • Inspiration to continually find ways to be in permanent beta, that’s an iSynergy philosophy of always testing to promote growth and optimal results for their clients.
  • Cooking with Crowe’s – A new segment from a sponsor where we each talk about our favorite meals to prep in our own kitchens.
  • Youngstown – Using the name “Youngstown” in your business, some very unique and interesting perspectives.
  • Overrated and underrated, a new segment within the show.

It’s 2022 and we are super pumped to have our The DOYO Live Marketing Show Presented by Lift Marketing on location at Stone Fruit Coffee in Poland, Ohio. Thanks SFC, for making great coffee and giving us a home for the live podcast.

Stay tuned DOYO Live 2022 tickets will soon be on sale, we’ve added a number of new sponsors and will be announcing our speaker lineup in the next few months. You can join us every Friday for The DOYO Live Marketing Show on Facebook and LinkedIn Live. We also have a monthly webinar series, this month we are hosting a webinar on January 26, 2022, on influencer marketing. You can sign up today!

 

EVERYONE’S A SOCIAL MEDIA INFLUENCER THESE DAYS – HOW TO LAUNCH A SUCCESSFUL INFLUENCER MARKETING CAMPAIGN IN LESS THAN 30-DAYS!

ABOUT DOYO LIVE

DOYO Live provides ongoing professional development through our online marketing platform, in-person networking events, workshops and annual marketing conference. DOYO Live also provides day-to-day marketing strategy, management to a wide range of clients, typically involving content media strategies via web, emails, social media, partnerships with more traditional media companies and sponsorships that create awareness and generate leads for our partners.

Filling the Employment Gap

Filling the Employment Gap – Free DOYO Live Media Webinar

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Filling the Employment Gap

Filling the Employment Gap

 September 23, 2021 – NOON-1PM-EDT

Sign Up Today!

Are you struggling to find employees?

You are not alone, we talk with small to mid-sized business owners daily and right now that’s their #1 issue. Finding people to work for them.

Over the past 5-years, we’ve worked with our clients by providing them online job recruiting services. A lot of the big companies employ HR teams or hire recruiting firms to handle this for their businesses. And by the way, employee recruitment is not just an HR conversation, it’s also a conversation about your brand.

Join our webinar on September 23, 2021, we will present you with a few strategies we are using with our clients, share some success stories and a few creative ideas on how to attract talent to your business. Including:

  • Online job recruiting using Indeed & JazzHR
  • Writing job descriptions with effective keywords 
  • Leveraging the online word of mouth network
  • How branding and social media play a role in attracting talent

It’s not feasible for small-to-mid-sized businesses, we all know that a Full-Time-Employee (FTE) is one of the biggest expenses to any business. A recruiting firm will charge up to 10% of the annual salary of the employee.

Additionally, it’s not just about job recruitment via online platforms, it’s about your whole entire online ecosystem that’s going to make a difference whether or not an employee ends up with you or your competition. Right now we are working with several brands on the entire package to improve their brand image by launching a newly designed website, establishing a social media strategy and tieing that back to online recruitment through job boards.

 

Be sure to RSVP today!

 

ABOUT DOYO LIVE

DOYO Live provides ongoing professional development for marketing, sales, business and design professionals through our online assets like this blog, webinars and our podcast which recently was added to the Apple iTunes library. We also host in-person networking, workshops and our annual marketing conference, however as we know the current global pandemic is having a little bit of an adverse impact on us getting out playing together in real-life. Patience my friends we will all be together again soon.

DOYO Live also provides ongoing marketing consultancy and management directly to brands looking to create awareness and generate leads for their business. We do this through unique partnerships such as sponsorships or brands will contract us to help them with their marketing strategy. If you’ve downloaded this E-Book we there’s information about our webinar services.

We will partner with brands to either produce your webinar front-to-back, produce it on our platform or give you you an opportunity to sponsor one of our webinars. Be sure to download the free EBook to learn how you can partner with us. DOYO Live is dedicated to helping businesses with digital marketing strategy in the Youngstown, Ohio region.

The Inside Story

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The Dirt: The Inside Story

WATCH

 

LISTEN

 

Leroy “Eljay” Williams is one of those people that are getting things done. Did you happen to catch the 4-part documentary on Inside the NBA, featuring Ernie, Shaq, Chuck and Kenny. That’s right Eljay was one of two editors and responsible for making it all come together.

The Dirt (S1:E2) features Eljay Williams, we get into talking about his rise to the top of the sports and entertainment industry as a back-end editor for some very high profile organizations such as TNT, the Atlanta Hawks, NCAA March Madness and many others.

Eljay is responsible for shows, short and long-form segments for broadcast, internet and social media. Collaborated and produced open teases, music segments and high-end promos for NBA All-Star, Playoffs, Finals, NCAA March Madness and MLB ALCS. Traveling to these great events to ensure that level of quality produced on-site matches and exceeds our in-house quality. Co-ordinating with on-site engineering, logistics and IT to improve workflow while continuing to provide great entertainment centered around these great events. Instrumental in the success of programs like NBAtv’s exclusive sit-down interview with former Commissioner David Stern and the original documentary “The Kings of Brooklyn,” featuring NBA Hall of Fame member, Reggie Miller.

ABOUT THE DIRT

The Dirt features people getting it done in business, life and in the community.

This is a DOYO Live Media Production is dedicated to giving entrepreneurs and people in the community a platform to tell their story, while providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.

 

Get featured on The Dirt, submit your information today!

 



The Dirt

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Want to get featured on The Dirt?

This is about the doers and people getting stuff done…

Over the past 5 years and 250+ episodes, we’ve interviewed business owners, entrepreneurs, community members, friends, family and more…

Typically we’ve given free marketing advice as a part of that live podcast known as The DOYO Live Marketing Show. During which, we’d highlight the business owner at their business, include them in our social media, email and give free on-air marketing consultations….That was a lot of free.

All this preaching and action seems to have paid off, there are more live podcasts now than ever, thanks for listening, thanks for following our advice.

We are changing pace with The Dirt and interviewing interesting people that are out hustling, grinding and getting their hands dirty. If that’s you, complete the form today, let’s get you on the show! Are we willing to give free advice, promote you on social media, put you in our newsletter that reaches 10,000 opt-in subscribers and include you into our entire digital ecosystem that reaches and delivers over 200,000 online impressions each month. Absolutely!!! But the focus is on the dirt, the getting your hands dirty, the blood, sweat and tears that comes along with the day-to-day, whether you are an entrepreneur, a podcaster, a kid selling lemonade on the corner, or a person in the community trying to do good things, we want you on our show. So far…

 

 



The Dirt – S1:E1 – The problem with teens and money isn’t that they can’t save— it’s that they don’t know how to spend.

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THE TRAILER – 1-MINUTE LISTEN

 

 

 

 

WATCH

 

LISTEN

Taylor Burton is a visionary entrepreneur and has spent the last decade working in fintech, adtech and the D2C eComm space. He currently makes up 1/3 of the founding team of Till Financial, which is building a collaborative family banking platform that helps create smarter spenders. He formerly led partner strategy and revenue @Drizly, and prior to that helped launch and scale a merchant closed-loop offer product @PayPal.  In this episode of The Dirt (S1:E1) Taylor Burton talks about bringing financial literacy to young people through his financial app call Till.

Check out Till today and download the app today!

For Parents The topic of money has every family feeling overwhelmed. Actively guide your teens towards a better financial future by transitioning spending decisions to them.  For Teens All your life you’ve been taught the importance of saving, but what you really need is the trust and support to make more educated spending decisions.

About Till  Mission 

We are a group of parents, kids, entrepreneurs, engineers, and designers who share a common belief: that everyone can be better prepared for the financial realities of the outside world. We built Till to address the headache of moving money within families today, all the while training teens to become smarter spenders for tomorrow.  Why We’re Different Banking built for families We didn’t want to just be another banking app that you open just to check your balance or pay allowance, but one that leaves you better off after each interaction. For parents, this means a clear picture of where money is moving across your family, and a simple way to turn the everyday asks for money into behaviors that create better outcomes. For teens, this means reducing the friction around accessing money, paired with the opportunity to show you know what you’re doing.  Banking that respects teens as independent financial actors

We don’t think kids are simply frivolous spenders looking for an easier way to access the credit card for the next outing. We believe they have a real interest in preparing themselves to thrive financially when they leave home and should be given the framework and support to do so. This is why Till is committed to transitioning more spend to teens over time, through agreements that encourage accountability and bigger saving and spending goals that reward discipline and a long-term outlook.  Banking that activates the whole community We think that too many families feel isolated in feeling like they aren’t getting these money conversations and interactions right. The reality is that it’s hard for everyone. We believe the journey to becoming a smarter spender is a team sport.

We know that grandparents would be glad to pitch in towards that school trip if it means a concrete lesson for kids in the value of saving to spend on something meaningful. We want to make it easy for them (and others) to do just that.

The Dirt

The Dirt features people getting it done in business, life and in the community.  This is a DOYO Live Media Production is dedicated to giving entrepreneurs and people in the community a platform to tell their story, while providing ongoing education for marketing, sales, business and design professionals on marketing strategy. We accomplish this through our online properties, in-person workshops and our annual marketing conference in Youngstown, Ohio.

 

Do you want to get featured on The Dirt? Complete this form today! 

 

6 Ways to Make Your Next Webinar More Interactive – Download Your Free E-Book Today!

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Do you want to make your next webinar more interactive?

As more and more businesses need to turn to the delivery of online content out of necessity, many are finding that it’s a truly valuable way to connect with your audience, however many are also looking for ways to make it better. In this ebook, you will find 6-main categories with tips in each to help make your webinars more interactive.

The beauty of a webinar is that it can be bi-directional and you can pull your audience in through chat, polling, video, and more to make them part of the event and get valuable insights…After producing over 80+ webinars over the past decade and a half, I’m sharing detailed tips with you of how you can make your webinars more interactive.

Do you need help with your next webinar? DOYO Live can help!!!

We are offering webinar services, either a full scale service from production-to-promotion, the development of the content, management and everything in between. Or you can sponsor a webinar on our platform and a third option is to be featured on a webinar on our platform. Want to learn more, email [email protected] to learn more today!



 

Introducing DOYO Live Webinar Services by Dennis Schiraldi

As many of you turn to the delivery of online content via webinars, you are going to want to really engage with your audience and make your event as interactive as you possibly can…

As the founder of DOYO Live, I’ve been in the webinar game since 2005 and produced over 80+ webinars and counting, which have generated tens of thousands of leads and contributed over $100 millions of dollars to sales funnels.

That’s no joke, and it’s no internet, click funnel, scam. I’ve worked with global brands like GE Healthcare and Konica Minolta Medical Imaging, and with local small-to-mid-sized businesses including my own, DOYO Live, where we execute a webinar per month. I’ve done webinars on how to do webinars.

As more and more businesses need to turn to the delivery of online content out of necessity, many are finding that it’s a truly valuable way to connect, however many are also looking for ways to make it better. Which is why I’m offering a full turnkey solution to webinars. We are able to partner with you in 3-distinct ways:

 

  1. Full Turnkey Webinar Solution – Everything from concept, design, logistics, presentation, lining up speakers, promotion and everything that goes into creating an amazing webinar for our clients that will generate a great piece content, create awareness and drive leads for your brand.
  2. DOYO Live Sponsored Webinars – You can simply sponsor a DOYO Live webinar, the rest is easy. We put your name on the webinar, give you a couple of minutes during the event to let everyone know you are sponsoring the event and share the lead list with you.
  3. Webinar featured on our platform featuring you. You get the benefit of the audience, the content and the lead list. We do all the work.

Interested in learning more, be sure to schedule a discovery meeting today – DOYO Live Webinar Services Discovery Meeting Book Now!

 

Need more time to decide…I completely understand, let’s crawl before we walk before we run. Be sure to grab a seat on our upcoming webinar, as I bring our eBook to life in 6-ways to make your next webinar more interactive, sign up now!

 

ABOUT DOYO LIVE

DOYO Live provides ongoing professional development for marketing, sales, business and design professionals through our online assets like this blog, webinars and our podcast which recently was added to the Apple iTunes library. We also host in-person networking, workshops and our annual marketing conference, however as we know the current global pandemic is having a little bit of an adverse impact on us getting out playing together in real-life. Patience my friends we will all be together again soon.

DOYO Live also provides ongoing marketing consultancy and management directly to brands looking to create awareness and generate leads for their business. We do this through unique partnerships such as sponsorships or brands will contract us to help them with their marketing strategy. If you’ve downloaded this E-Book we there’s information about our webinar services.

We will partner with brands to either produce your webinar front-to-back, produce it on our platform or give you you an opportunity to sponsor one of our webinars. Be sure to download the free EBook to learn how you can partner with us. DOYO Live is dedicated to helping businesses with digital marketing strategy in the Youngstown, Ohio region.

What keeps me going? – Meet Chris Gunther

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My show began when I was on YSU’s Rookery Radio from 2013-2017. After graduating I continued to do my show as a freelance reporter covering professional camps for athletes, local high school basketball music festivals and interviewing celebrities such as MC Lyte, Michael Vick, Sinbad, Tommy Davidson and more. This year my show collectively reached 100,000 views on my social media platforms such as Facebook, Instagram and YouTube.

 

Key Takeaways

  • How I started my show
  • The challenges of landing celebrity interviews
  • What keeps me going

Meet Chris

Chris Gunther is a native of Youngstown, OH. He graduated from Ursuline High School, where he lettered in varsity basketball and continued his academic career at Youngstown State University, earning his bachelor’s degree in Telecommunications. During his time at YSU, Chris had a weekly talk show on Rookery Radio entitled “The Chris Gunther Show!” where he interviewed celebrities in Gospel music, covered the YSU men and women’s basketball team, and won several awards including the “Rising Star Award” & “Who’s Who of YSU” After graduating from YSU, Chris was invited to cover the Stellar Awards in Las Vegas. He continues his show on social media conducting interviews with celebrities and professional athletes that have reached over 100,00 views collectively.

 

ABOUT DOYO LIVE

We pride ourselves on featuring the doers, the people that are executing day-in and day-out. Our event is dedicated to delivering an awesome experience, with amazing content to help you grow professionally in marketing, business, sales, and creatively.

DOYO Live will feature talks on marketing, sales, entrepreneurialism and so much more that will inspire you. There will be featured panel discussions with interviews throughout the two days and speaker presentations filled with actionable information that you can use in your business. In non-pandemic years we’ve typically gathered in-person, however, we are facing extraordinary circumstances and will be delivering this year’s event completely online.

We’ve always been dedicated to monthly webinars, vlogs, blogs, email, web, and social media to deliver how-to tips on modern-day marketing and sales strategy. In order for us to give back to the business community in our region get back on their feet and all those that have been impacted by COVID-19, we are giving the 1st 100-tickets away for free. We want you to come to our virtual event to learn, share and grow, so we can all crush in 2021.

This will be our 5th anniversary, we’ve managed to have over 1,000 participants in our first four years, which includes attendees, speakers and sponsors. We’ve introduced concepts to Youngstown, Ohio like content marketing and HubSpot. This year will be no different, where we will continue to push the boundaries.